About Us

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about us

Apex Athlete Management is a premier sports marketing agency dedicated to empowering athletes through strategic NIL opportunities, brand partnerships, and business development. We specialize in helping collegiate and professional athletes maximize their personal brands, secure high-value sponsorships, and build sustainable careers both on and off the field.

With a deep understanding of the evolving NIL landscape, our team provides personalized marketing strategies, brand positioning, and revenue-generating opportunities tailored to each athlete’s unique strengths and goals. From social media monetization to securing endorsement deals, Apex ensures that athletes have the tools and resources needed to thrive in today’s competitive sports industry.

At Apex, we believe in athlete-first representation, prioritizing transparency, long-term growth, and strategic partnerships that align with our clients’ values. Whether you’re an athlete looking to expand your brand or a company seeking top-tier talent for collaboration, Apex Athlete Management is here to take your vision to the next level.

Core Values

IICEE—Integrity, Innovation, Community, Excellence, and Empowerment—defines everything at Apex.

Integrity remains at the core, with every decision prioritizing the best interests of athletes and corporate partners. As NIL evolves, cutting-edge strategies drive impactful athlete-sponsor campaigns that push the boundaries of opportunity.

Community serves as the foundation of brand building, extending beyond social media to foster lasting support. Strengthening athlete brands while creating meaningful ways to give back and engage their communities remains a top priority.

Excellence is the standard, ensuring every initiative surpasses expectations and delivers real results. Empowering athletes to maximize every NIL opportunity and build a brand that attracts top-tier partnerships is the ultimate goal.

meet the team

ALEXANDER TURNER: FOUNDER

Alexander Turner is a sports marketing executive with over seven years of experience in marketing, NIL strategy, athlete branding, and business development. Born and raised in Atlanta, his passion for sports began with baseball, soccer, and football, fueling his career in the business of athletics.

With a track record of securing high-value partnerships and driving brand growth, Alexander has helped athletes maximize their earning potential through innovative marketing and sponsorship strategies. His experience with agencies like Tykoon Sports and Born Rebel Group positions him as a leader in the NIL space, dedicated to elevating athlete brands and expanding opportunities in sports marketing.

about us

Core Values

meet the team

ALEXANDER TURNER: FOUNDER

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